Roast labels are useful, but they are not the whole decision. The better question is whether you want a brighter cup, a balanced daily cup, deeper chocolate character, or a robust and smooth blend. Start with the way you drink coffee, then use roast level to narrow the field.
Light roast: brightness and lift
Light roast is the lane for a brighter, more vivid cup. It works well when you want the character of the coffee to stay lively and clear.
Medium roast: an everyday balance
Medium roast gives you a balanced starting point when you want body and approachability in the same cup.
Dark roast: depth and chocolate character
Dark roast is the choice when you prefer deeper roast character and a more pronounced chocolate direction.
Melange: light and dark together
Melange combines our light roast and our dark roast. You get brightness from the light roast and robust chocolate notes from the dark roast. The result is intense, robust, and smooth.
Choose by the way you drink it
All roast profiles are designed to work across drip, pour-over, French press, espresso, moka pot, AeroPress, reusable pod, and cold brew. They also work with black coffee, a splash of milk or cream, milk-forward cups, or sweetened drinks.
Find your best starting point
Use the Roast Match to narrow the field based on your preferences and receive a primary recommendation plus a different secondary match.